Ethics
Our AI Ethics Values
🙅 💸 No third parties
No private or team information is ever sold to third parties.
💾 🔒 Data privacy
We never store private information without consent.
✅ 📜 GDPR
We follow a privacy-by-design GDPR-compliant approach.
🎥 😶 Secure video
We do not use face recognition to identify individuals.
🟰 💜 Diversity, equity, and inclusion (DEI)
AI training data are balanced in gender (52% female, 48% male) and also demonstrate ethnicity variability.
🔁 🔬 Continuous research
We follow research to keep up with best practices in the behaviour analytics space.
❌ 📦 No unnecessary storage
We do not keep any of the actual audio and video after we have extracted trait scores.
💪 🎓 Dedicated data training
We make sure to rigorously inform volunteers who consent to data training about secure data storage.
🌱 💚 Climate Action
We reduce our footprint by minimising digital waste and merchandise production.
EU AI Act
We have experience working on AI Ethics and we believe that the EU AI Act is a step in the right direction ♥.
We follow the SME requirements closely and we will update this page soon with the required information (model card, nutritional-style label, etc).
Have a Project in Mind?
Contact us to get a quote or schedule a demo.